Getting customers to your Amazon product and brand pages is only half the battle. Once you have attracted attention to your products, the next step is to impress customers enough to get them to spend their money.
Purchase decisions are influenced by A+ Content, which better conveys the value of its products through the use of multimedia. You can increase your conversion rates by correctly using A+ Content which will make your products much more visually appealing. Sell-U uses proven A+ Content strategies as part of its comprehensive Amazon Marketing Services (AMS) to enhance vendor offerings.
To leverage Amazon A+ content, you must first become a professional marketer by obtaining a trademark and being approved as a brand owner through the Amazon Brand Registration (ABR) process. Our AMS Amazon experts help customers navigate the ABR process and submit a trademark, which can take six to nine months to be approved.
As part of our Amazon account management for clients, we audit your listings and guide you through the steps to maximize your A+ content efforts. Our AMS Amazon experts guide you through Amazon A+ content that addresses your company's process and products. A+ Content allows brand owners to change product descriptions from Amazon Standard Identification Numbers (ASINs). Used in the right way, A+ Content can help your company increase traffic, get higher conversion rates and ultimately sell more. .
Through our Amazon Sales Consultancy, we work with you to design a plan that helps you make the most of your A+ content and the SEO of your Amazon store. Our AMS Amazon experts use specific keywords in descriptive text on your product pages. High quality images, a professional logo and comparison charts are vital parts of your A+ content. We have an in-house photography, video and design team that works with you to produce a logo, comparison charts and the high resolution images you will need to better represent your brand. In addition, there are a number of words you cannot use in your A+ content.
The A+ content appears primarily at the bottom of any Amazon product listing. It is a place to include your unique brand history, where you can talk about your company, your commitment to excellence, about the quality of your products and how they are manufactured, your facilities and tell customers about your process. Our AMS Amazon experts help you make the most of this platform with the use of enhanced images and quality content.
The Amazon FBA system, which stands for Fulfillment by Amazon, is a program that allows anyone on the planet to sell products on the Amazon platform, with the great advantage of being able to store them in their warehouses. In addition to this, the company is also responsible for sending the products to customers, handling refunds and returns and providing excellent customer service. This is an ideal system to start a business through Amazon since the company provides all the tools to facilitate market potentialization.
This system (EBC), which stands for Enhanced Brand Content, consists of helping the seller to modify the description and visual guidelines of the product to be sold, in order to help buyers understand the product and make a greater number of sales. Our Amazon experts audit your current Amazon EBC texts, images and videos and work with you to find ways to improve the content. Your Amazon EBC is not generating more conversions and higher sales? Well, why not? We use in-depth analysis and our tried and true tactics to increase your A+ content and improve the SEO of your Amazon vendor. We make sure your Amazon EBC is updated with the latest guidelines and A+ content requirements for branded vendors. In addition, as part of our Amazon account management, we make sure that your competitors follow all the rules and do not infringe your copyright by illegally selling your products.
Our Amazon listing service system monitors and submits automated removal requests to ensure the removal of Buy Box leeches. This process can escalate to legal action, if necessary, and our Amazon experts also have resources to guide you through that process.
Creating a memorable, quality brand is what will generate long-term business for you. Any Amazon vendor who is implementing a long-term strategy must establish and promote a brand. Your goal is to create a business that truly relates to its buyers, generating lifetime customer loyalty through returning sales and sustained success.
In 2018, Amazon introduced a way for small and medium businesses to thrive on the world's largest e-commerce search engine. Amazon Storefront is a separate, optional section for vendors to highlight their small businesses. It features a variety of product categories for U.S.-based businesses. Through our Amazon Storefront SEO techniques, we help you outperform your competitors. This platform allows you to leverage sponsored brand advertisements instead of just using sponsored product ads. Another great benefit of Amazon Storefront is that you have a captive audience because it doesn't show your competitors next to you on the page. Sponsored product ads have higher conversion rates than sponsored brand ads, but smart customers run them both.
We promote your brand in a way that takes full advantage of our Amazon SEO efforts, as well as from the point of view of the consumer user experience. Our Amazon Storefront SEO efforts give you the direct opportunity to direct someone to a product page full of your branded items. We can create your Amazon Storefront for you as part of our Amazon Vendor Consulting Services. Your Amazon Storefront has some design flexibility, so we work with you to create a custom design that works best with the quantity of your product offerings to help maximize the SEO of your Amazon store. As part of our Amazon listing services and our SEO practices for Amazon sellers, we align with your business objectives to decide the best way to highlight and display your products.
Every day our accelerated programs increase your earnings and raise your exposure. They do this through tools and tips that allow them to achieve their goals. A key to increasing your profit margin and exposure to a product is to get it on Amazon's Best Seller Rating (BSR) list.
The Amazon Best Seller calculation is based on the amount of sales Amazon generates and is updated every hour to reflect the most recent and historical sales. However, this calculation does not always indicate how well an item sells compared to other similar items. To do this, Amazon created category lists of bestsellers to highlight an item's rank within those segmented areas so that it stands out.
Our Amazon experts use customized strategies that include search optimization in the platform's stores. In addition, these experts help generate part of the Amazon (Sell-U) account management. This, in order to launch businesses that want to position themselves and prosper. We have accelerated programs that manage to bring customers from the invisible state to (BSR) Amazon in the first 30 days.
It is impossible to guarantee Amazon BSR status for all cases. However, we have an exceptional consulting team that will develop an optimal and customized strategy depending on each venture. In order to drive a tempting business towards a better opportunity to finally reach the desired goals.